Structure Lights the Path: Balancing Clarity and Autonomy in Sales

Micromanager or chaos agent? 

Julia Howard says you're asking the wrong question.

As someone who's been both a quota-carrying salesperson and a sales team leader, Julia brings a unique perspective to the structure versus autonomy debate. In this episode, she reveals why this is a false choice—and shares the framework approach that transformed her team's win rates and morale. We dive into:

• Why "playbooks" fail but "frameworks" succeed
• The war room session that changed everything for her team
• Why admitting weakness is a great leadership strength

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